Writing that earns its placement, not just fills a word count.
Research-backed, human-written content briefed to match the voice of the publication it's destined for — and built to read well even if no one ever clicks the link.
Built for the page it lands on.
Different formats need different instincts. We brief each piece for where it's actually going to live.
Guest Posts
Long-form articles written and pitched to match a specific publication's tone, structure, and audience expectations.
On-site Blog Content
Topic-cluster articles for your own blog, built around keyword intent and internal linking structure.
Resource & Pillar Pages
Comprehensive reference pages designed to attract links naturally and anchor a topic cluster.
Product & Category Copy
Conversion-aware copy for commercial pages that still satisfies search intent and on-page SEO basics.
Press & Outreach Copy
Pitch angles and press-style write-ups built to get past an editor's first read, not just sound impressive to you.
Editing & Rewrites
Structural and line edits on existing drafts — yours or ours — to bring tone, clarity, and SEO basics in line.
What a brief actually looks like.
Every piece starts from a structured brief, not a vague topic. Here's a representative excerpt format — not a real client deliverable, just how we frame the work.
"Why Most SaaS Onboarding Emails Get Archived Unread"
Target publication tone: practical, slightly contrarian, written for marketing operators who've read the generic advice already. Avoid generic "best practices" framing — open with a specific, falsifiable claim and back it with a clear example.
Structure: problem framing → why the common fix fails → a concrete alternative → one implementation note. No fluff transitions, no "in today's digital landscape."
From topic to published piece.
Brief
We define the angle, audience, tone, and structural requirements before a word is written — based on either your input or the target publication's style.
Research
Claims are sourced and checked. No invented statistics, no fabricated quotes, no unverifiable "studies show" filler.
Draft & review
A native-English writer produces the draft; an editor checks structure, accuracy, tone match, and plagiarism before it reaches you.
Revise & deliver
You get one full revision round included, then final delivery — formatted and ready to publish or pitch.
Priced by depth, not just word count.
Indicative starting points — final scope depends on research depth, format, and revision needs.
Article
- Briefed & researched
- 1 revision round
- Plagiarism & fact check
Feature
- Deeper research & sourcing
- 2 revision rounds
- Publication tone-matching
- SEO & internal link guidance
Retainer
- Dedicated writer pool
- Editorial calendar management
- White-label for agencies
Per-word rates are illustrative starting frameworks — final pricing depends on research depth, niche complexity, and format.
Before you ask.
Is the content AI-generated?
No. Every piece is written by a human writer from a structured brief. We use tools for research and fact-checking, not for drafting the prose itself.
Can I provide my own outline or sources?
Yes — we'll incorporate your outline, sources, or internal data into the brief. It usually improves accuracy and turnaround time.
What happens if I don't like the draft?
Revision rounds are built into every package. If the direction is fundamentally off after that, we'll rework the brief itself rather than just re-polishing the same draft.
Do you write in languages other than English?
Our core team writes native-level English. Tell us your target language during the audit and we'll confirm whether we can match it before quoting.
Tell us what needs writing.
Send the topic, the target publication or page, and any sources you already have — we'll come back with a brief and a quote.
Start a content brief